India is the second largest producer of wheat and rice – world’s major food staples. India is also currently world’s second largest producer of several dry fruits, agriculture-based textile raw materials, roots and tuber crops, pulses, farmed fish, eggs, coconut, sugarcane and numerous vegetables. 58% of India’s population depends on agriculture as their primary means of livelihood. 85% of India’s farmers cultivate in less than five acres of land, half of which, in many parts of India, may be rain-fed. Small farmers contribute 51% of agricultural output with 46% of operated land. However, these farmers face severe challenges such as low productivity, natural calamities, perishability owing to poor cold chain logistics, and weak access to higher paying markets. 

Farm Folks procures fruits and vegetables from smallholder farmers at their farm gate. It provides residue-free fresh produce to online and offline retailers, and offers on-farm advisory from sowing to harvest for select crops. Farm Folks also educates farmers in globally accepted agronomic practices (GAAP) to help them realise a better price for their produce.